Even though all women are affected with MCD – Manolo Compulsive Disorder – most don’t take things to Imelda Marcos extremes. But who’s to say that, with the resources, time and shelf space, they wouldn’t?

According to a UK study, British women possess £637 million (R8 billion) worth of high heels that they have never worn. ‘A woman’s predilection towards buying shoes is only occasionally a practical one,’ explains Sue Constable, a shoe heritage officer at Northampton Museum and Art Gallery, which holds a collection of more than 12,000 pairs. And if you’ve ever dispatched half your pay cheque on a pair of yellow neon mules with vertiginous heels, you will know exactly what she means.

But don’t worry: ‘Buying shoes fulfils another need,’ continues Constable. ‘The need to escape, to fantasise; the Cinderella factor.’ In other words, it’s enough to feel that those heels could whisk you safely down a red carpet, even if they’re more likely to end up sitting in their box.

‘For every practical purchase there is an aspirational purchase, and that is enormously beneficial for mental health and well-being,’ says Cary Cooper, a professor of psychology and health at the University of Lancaster. So, before your partner throws up his smelly trainers in protest, let him in on the cure for your addiction – increased cupboard space.

Source: docstoc.com

And now that you stand the chance of winning a pair of designer shoes, you’ll have even more reason to enjoy Arniston Bay wines. Send us the reason why you’re head over heels for Arniston Bay wines (the wine bottle must also have a starring role in your entry), and we’ll add another pair of enviable shoes to your collection.

Enter online by clicking here

The competition closes on 31 July 2010. Terms and conditions apply. 

COMPETITION:

Show us why you’re head over heels for Arniston Bay wines

-      Please note: To be eligible to enter, a bottle of Arniston Bay wine must be visible in your entry, regardless of whether it’s a photograph, video, etc

COMPETITION PRIZES:

First prize: Win a pair of designer shoes (Jimmy Choos, of course!)
Second prize: Win a shopping spree
Third prize: Champagne hampers and salon treatments for you and 3 friends